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RE Intelligence

Rental numbers for ZIP 74804 (Shawnee, OK)

Negative cash flow at any interest rate with 25% down: the rent does not cover operating costs and principal.

Gross yield
6.3%
rent x 12 / price
Est. cap rate
2.4%
NOI / price
Cash flow
-$777/mo
at 7.78%, 25% down
Typical price
$229,000
Zillow ZHVI, Aug 2026
Typical rent
$1,208/mo
Zillow ZORI, Aug 2026

The pro forma

Typical home, default assumptions

Income and expenses, per year
OperatorLineAmountSource
Gross rent$14,496
Vacancy$725
Management$1,102
Property tax$1,941
Insurance$2,983
Maintenance$2,287
Net operating income$5,458
Loan payments$14,786
Cash flow-$9,328
Purchase and loan
OperatorLineAmountSource
Typical price$228,665
Down payment (25%)$57,166
Loan$171,499
Rate7.78%
Monthly payment$1,232
Cash in$64,026
Cash-on-cash return-14.6%
DSCR0.37
Break-even ratenone
Down payment25%
A common minimum for investment-property and DSCR loans.
Interest rate7.78%
Freddie Mac 30-year 7.03% (week of 2026-09-24) + 0.75 point investor premium.
Loan term30 years
Fixed, fully amortising.
Closing costs3% of price
Added to cash invested.
Insurance$2,983 a year
NAIC 2023 average homeowners (HO-3) premium for Oklahoma, $2,486, x 1.2 for a landlord policy.
Maintenance1% of price a year
The 1% rule of thumb; older homes run higher.
Vacancy5% of rent
About 18 days empty a year.
Management8% of collected rent
A typical full-service fee; zero if you self-manage.

Trends

Five years to August 2026

Price, 12 months
+2.8%
Rent, 12 months
+0.8%
Rent minus price growth
-2.0 pts
positive means yields are improving
Typical value (Zillow ZHVI) Rent (Zillow ZORI)Indexed to 100 at Aug 2021
9010011012013020222023202420252026
Show the numbers
MonthTypical valueRent
Aug 2021$177,896n/a
Aug 2022$201,542n/a
Aug 2023$210,664n/a
Aug 2024$217,638$1,161
Aug 2025$222,417$1,199
Aug 2026$228,665$1,208

Rent references

Two sources, never blended

SourceStudio1 bed2 bed3 bed4 bed
HUD Small Area FMR, FY2026$720$760$1,000$1,340$1,570
Zillow observed rent, Aug 2026$1,208 typical, all home types

HUD's Fair Market Rent is the 40th percentile gross rent (rent plus utilities) for a standard unit, and it is what Section 8 vouchers pay against. Zillow's index tracks asking rents on listed homes. The two measure different things, so they are shown side by side and never averaged. HUD area: Pottawatomie County, OK.

Property tax

Effective rate
0.85%
ZIP area, ACS
At the typical price
$1,941/yr

Median real estate taxes paid divided by median home value, Census ACS 2020 to 2024. Pottawatomie County: 0.66%. Actual bills depend on the assessment, exemptions and any non-homestead rate.

Supply

Permits per 1,000 households
4.7
Pottawatomie County, last 12 months
National percentile
47th
among US counties

127 new housing units permitted in 2025-09 to 2026-08, Census Building Permits Survey. A high figure means more new supply competing for tenants.

Nearby ZIP codes

ZIPDistanceTypical priceRentGross yieldCash flow /mo
74801Shawnee6.0 mi$137,000$1,0779.4%-$241
74855Meeker8.5 mi$221,000$1,130*6.1%-$725
74851McLoud9.4 mi$235,000$940*4.8%-$995
74840Earlsboro10.3 mi$215,000$940*5.3%-$865
74873Pink11.4 mi$171,000$940*6.6%-$580
74864Prague14.1 mi$193,000$940*5.8%-$715
73045Harrah14.9 mi$249,000$1,150*5.5%-$961
74857Newalla16.1 mi$276,000$1,410*6.1%-$904

* HUD Fair Market Rent, 2 bedroom (no Zillow rent index for that ZIP).

Every ZIP in Pottawatomie CountyShawnee, OK metroOklahoma

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Questions

Is 74804 good for rental property?
On the typical home here, priced at $229,000 and renting for $1,208 a month (Zillow ZORI, Aug 2026), the gross yield is 6.3% and the estimated cap rate is 2.4%. At a 7.78% investor rate with 25% down, estimated cash flow is -$777 a month. The median gross yield across the 8,418 ZIP codes with full Zillow data is 5.6%. These are figures for a typical property, not a judgement on any particular one.
What is the typical rent in 74804?
Zillow's observed rent index for 74804 was $1,208 a month in August 2026, across all home types. HUD's FY2026 Small Area Fair Market Rent for a 2-bedroom here is $1,000, the 40th percentile of gross rents and the basis for Section 8 payment standards.
What is the property tax rate in 74804?
The effective property tax rate is about 0.85% of value (median taxes paid divided by median home value, Census ACS 2020 to 2024). On the typical $229,000 home that is about $1,941 a year. Your bill depends on the assessment and local exemptions.
What interest rate makes a rental in 74804 break even?
With the default assumptions, no interest rate brings cash flow to zero: rent does not cover operating costs plus principal on a 30-year loan with 25% down.
How fast are prices and rents changing in 74804?
Over the 12 months to August 2026, the typical home value changed +2.8% and the typical rent changed +0.8%. Prices rising faster than rents pushes yields down.

Sources and method

Data: Zillow Research (ZHVI, ZORI), HUD, US Census Bureau, Freddie Mac. Every formula is on the methodology page.

Estimates from public data for a typical property. Not investment, tax or legal advice. Your property, financing and costs will differ.