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RE Intelligence

Rental numbers for ZIP 77318 (Willis, TX)

Negative cash flow at any interest rate with 25% down: the rent does not cover operating costs and principal.

Gross yield
6.7%
rent x 12 / price
Est. cap rate
2.4%
NOI / price
Cash flow
-$1,131/mo
at 7.78%, 25% down
Typical price
$331,000
Zillow ZHVI, Aug 2026
Typical rent
$1,853/mo
Zillow ZORI, Aug 2026

The pro forma

Typical home, default assumptions

Income and expenses, per year
OperatorLineAmountSource
Gross rent$22,236
Vacancy$1,112
Management$1,690
Property tax$4,828
Insurance$3,437
Maintenance$3,314
Net operating income$7,855
Loan payments$21,428
Cash flow-$13,573
Purchase and loan
OperatorLineAmountSource
Typical price$331,375
Down payment (25%)$82,844
Loan$248,531
Rate7.78%
Monthly payment$1,786
Cash in$92,785
Cash-on-cash return-14.6%
DSCR0.37
Break-even ratenone
Down payment25%
A common minimum for investment-property and DSCR loans.
Interest rate7.78%
Freddie Mac 30-year 7.03% (week of 2026-09-24) + 0.75 point investor premium.
Loan term30 years
Fixed, fully amortising.
Closing costs3% of price
Added to cash invested.
Insurance$3,437 a year
NAIC 2023 average homeowners (HO-3) premium for Texas, $2,864, x 1.2 for a landlord policy.
Maintenance1% of price a year
The 1% rule of thumb; older homes run higher.
Vacancy5% of rent
About 18 days empty a year.
Management8% of collected rent
A typical full-service fee; zero if you self-manage.

Trends

Five years to August 2026

Price, 12 months
-1.5%
Rent, 12 months
+2.3%
Rent minus price growth
+3.8 pts
positive means yields are improving
Typical value (Zillow ZHVI) Rent (Zillow ZORI)Indexed to 100 at Aug 2021
9510010511011512020222023202420252026
Show the numbers
MonthTypical valueRent
Aug 2021$294,413n/a
Aug 2022$346,795n/a
Aug 2023$334,611n/a
Aug 2024$333,763$1,800
Aug 2025$336,282$1,811
Aug 2026$331,375$1,853

Rent references

Two sources, never blended

SourceStudio1 bed2 bed3 bed4 bed
HUD Small Area FMR, FY2026$1,200$1,240$1,480$1,990$2,480
Zillow observed rent, Aug 2026$1,853 typical, all home types

HUD's Fair Market Rent is the 40th percentile gross rent (rent plus utilities) for a standard unit, and it is what Section 8 vouchers pay against. Zillow's index tracks asking rents on listed homes. The two measure different things, so they are shown side by side and never averaged. HUD area: Houston-The Woodlands-Sugar Land, TX HUD Metro FMR Area.

Property tax

Effective rate
1.46%
ZIP area, ACS
At the typical price
$4,828/yr

Median real estate taxes paid divided by median home value, Census ACS 2020 to 2024. Montgomery County: 1.52%. Actual bills depend on the assessment, exemptions and any non-homestead rate.

Supply

Permits per 1,000 households
46.4
Montgomery County, last 12 months
National percentile
99th
among US counties

11,497 new housing units permitted in 2025-09 to 2026-08, Census Building Permits Survey. A high figure means more new supply competing for tenants.

Nearby ZIP codes

ZIPDistanceTypical priceRentGross yieldCash flow /mo
77304Conroe7.6 mi$331,000$1,3955.1%-$1,593
77358New Waverly9.0 mi$395,000$1,310*4.0%-$1,890
77378Willis9.4 mi$246,000$1,6918.3%-$624
77303Conroe9.9 mi$267,000$1,7107.7%-$716
77301Conroe10.6 mi$238,000$1,5788.0%-$675
77356Montgomery12.1 mi$364,000$1,8346.0%-$1,373
77316Montgomery13.0 mi$415,000$1,8445.3%-$1,786
77384Conroe14.1 mi$406,000$1,5764.7%-$1,966

* HUD Fair Market Rent, 2 bedroom (no Zillow rent index for that ZIP).

Every ZIP in Montgomery CountyHouston, TX metroTexas

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Open the calculator for 77318

Questions

Is 77318 good for rental property?
On the typical home here, priced at $331,000 and renting for $1,853 a month (Zillow ZORI, Aug 2026), the gross yield is 6.7% and the estimated cap rate is 2.4%. At a 7.78% investor rate with 25% down, estimated cash flow is -$1,131 a month. The median gross yield across the 8,418 ZIP codes with full Zillow data is 5.6%. These are figures for a typical property, not a judgement on any particular one.
What is the typical rent in 77318?
Zillow's observed rent index for 77318 was $1,853 a month in August 2026, across all home types. HUD's FY2026 Small Area Fair Market Rent for a 2-bedroom here is $1,480, the 40th percentile of gross rents and the basis for Section 8 payment standards.
What is the property tax rate in 77318?
The effective property tax rate is about 1.46% of value (median taxes paid divided by median home value, Census ACS 2020 to 2024). On the typical $331,000 home that is about $4,828 a year. Your bill depends on the assessment and local exemptions.
What interest rate makes a rental in 77318 break even?
With the default assumptions, no interest rate brings cash flow to zero: rent does not cover operating costs plus principal on a 30-year loan with 25% down.
How fast are prices and rents changing in 77318?
Over the 12 months to August 2026, the typical home value changed -1.5% and the typical rent changed +2.3%. Rents rising faster than prices pushes yields up.

Sources and method

Data: Zillow Research (ZHVI, ZORI), HUD, US Census Bureau, Freddie Mac. Every formula is on the methodology page.

Estimates from public data for a typical property. Not investment, tax or legal advice. Your property, financing and costs will differ.