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RE Intelligence

Rental numbers for ZIP 73718 (Ames, OK)

Negative cash flow at today's 7.78% investor rate with 25% down; the typical home breaks even at about 0.8%.

Rent here is HUD's Fair Market Rent for a 2-bedroom, because Zillow does not publish a rent index for this ZIP. It is the 40th percentile of gross rents, so market rent for a typical home is likely higher and the yield and cash flow below are conservative.
Gross yield
6.9%
rent x 12 / price
Est. cap rate
2.8%
NOI / price
Cash flow
-$549/mo
at 7.78%, 25% down
Typical price
$180,000
Zillow ZHVI, Aug 2026
HUD Fair Market Rent
$1,040/mo
HUD Fair Market Rent, 2 bedroom, FY2026

The pro forma

Typical home, default assumptions

Income and expenses, per year
OperatorLineAmountSource
Gross rent$12,480
Vacancy$624
Management$948
Property tax$1,032
Insurance$2,983
Maintenance$1,805
Net operating income$5,087
Loan payments$11,671
Cash flow-$6,584
Purchase and loan
OperatorLineAmountSource
Typical price$180,486
Down payment (25%)$45,122
Loan$135,365
Rate7.78%
Monthly payment$973
Cash in$50,536
Cash-on-cash return-13.0%
DSCR0.44
Break-even rate0.81%
Down payment25%
A common minimum for investment-property and DSCR loans.
Interest rate7.78%
Freddie Mac 30-year 7.03% (week of 2026-09-24) + 0.75 point investor premium.
Loan term30 years
Fixed, fully amortising.
Closing costs3% of price
Added to cash invested.
Insurance$2,983 a year
NAIC 2023 average homeowners (HO-3) premium for Oklahoma, $2,486, x 1.2 for a landlord policy.
Maintenance1% of price a year
The 1% rule of thumb; older homes run higher.
Vacancy5% of rent
About 18 days empty a year.
Management8% of collected rent
A typical full-service fee; zero if you self-manage.

Trends

Five years to August 2026

Price, 12 months
+12.7%
Rent, 12 months
n/a
no Zillow rent series here
Rent minus price growth
n/a
positive means yields are improving
Typical value (Zillow ZHVI)Indexed to 100 at Aug 2021
10011012013014020222023202420252026
Show the numbers
MonthTypical value
Aug 2021$134,676
Aug 2022$152,881
Aug 2023$158,304
Aug 2024$157,664
Aug 2025$160,188
Aug 2026$180,486

Rent references

Two sources, never blended

SourceStudio1 bed2 bed3 bed4 bed
HUD Small Area FMR, FY2026$770$800$1,040$1,300$1,490
Zillow observed rent, Aug 2026not published for this ZIP

HUD's Fair Market Rent is the 40th percentile gross rent (rent plus utilities) for a standard unit, and it is what Section 8 vouchers pay against. Zillow's index tracks asking rents on listed homes. The two measure different things, so they are shown side by side and never averaged. HUD area: Enid, OK MSA.

Property tax

Effective rate
0.57%
ZIP area, ACS
At the typical price
$1,032/yr

Median real estate taxes paid divided by median home value, Census ACS 2020 to 2024. Major County: 0.63%. Actual bills depend on the assessment, exemptions and any non-homestead rate.

Supply

Permits per 1,000 households
1.3
Major County, last 12 months
National percentile
19th
among US counties

4 new housing units permitted in 2025-09 to 2026-08, Census Building Permits Survey. A high figure means more new supply competing for tenants.

Nearby ZIP codes

ZIPDistanceTypical priceRentGross yieldCash flow /mo
73735Drummond7.6 mi$158,000$990*7.5%-$484
73747Isabella9.8 mi$234,000$1,030*5.3%-$884
73763Okeene11.5 mi$124,000$1,040*10.1%-$175
73760Meno12.0 mi$200,000$940*5.7%-$785
73768Ringwood12.5 mi$238,000$1,130*5.7%-$876
73754Lahoma12.5 mi$156,000$970*7.5%-$454
73773Waukomis14.1 mi$146,000$1,110*9.1%-$243
73742Hennessey15.8 mi$193,000$1,020*6.3%-$640

* HUD Fair Market Rent, 2 bedroom (no Zillow rent index for that ZIP).

Every ZIP in Major CountyEnid, OK metroOklahoma

Run the numbers on a real listing

The calculator opens with this ZIP's figures. Swap in a listing's price and rent, your rate and your costs.

Open the calculator for 73718

Questions

Is 73718 good for rental property?
On the typical home here, priced at $180,000 and renting for $1,040 a month (HUD Fair Market Rent, 2 bedroom, FY2026), the gross yield is 6.9% and the estimated cap rate is 2.8%. At a 7.78% investor rate with 25% down, estimated cash flow is -$549 a month. The median gross yield across the 8,418 ZIP codes with full Zillow data is 5.6%. These are figures for a typical property, not a judgement on any particular one.
What is the typical rent in 73718?
Zillow does not publish a rent index for 73718. HUD's FY2026 Small Area Fair Market Rent for a 2-bedroom here is $1,040, the 40th percentile of gross rents and the basis for Section 8 payment standards.
What is the property tax rate in 73718?
The effective property tax rate is about 0.57% of value (median taxes paid divided by median home value, Census ACS 2020 to 2024). On the typical $180,000 home that is about $1,032 a year. Your bill depends on the assessment and local exemptions.
What interest rate makes a rental in 73718 break even?
About 0.81%. Below that rate, the typical home here cash-flows with 25% down and the default costs; above it, it does not. Today's investor rate used here is 7.78%.
How fast are prices and rents changing in 73718?
Over the 12 months to August 2026, the typical home value changed +12.7%.

Sources and method

Data: Zillow Research (ZHVI, ZORI), HUD, US Census Bureau, Freddie Mac. Every formula is on the methodology page.

Estimates from public data for a typical property. Not investment, tax or legal advice. Your property, financing and costs will differ.