Rental numbers for Pierce County, WI
The typical home here runs -$1,795 a month at 7.78% with 25% down. 0 of 1 ZIP codes with full Zillow data in this county are cash-flow positive; the median gross yield is 4.7%.
- Gross yield
- 3.8%
- typical home, Zillow
- Median ZIP yield
- 4.7%
- 1 ZIPs with full data
- Cash flow
- -$1,795/mo
- at 7.78%, 25% down
- Typical price
- $373,000
- Zillow ZHVI, Aug 2026
- Typical rent
- $1,193/mo
- Zillow ZORI, Aug 2026
ZIP codes in Pierce County
10 with published figures
| 54740Elmwood | $273,000 | $1,520* | 6.7% | 3.0% | -$780 | n/a |
| 54761Plum City | $279,000 | $1,520* | 6.5% | 2.9% | -$840 | n/a |
| 54723Bay City | $319,000 | $1,520* | 5.7% | 2.2% | -$1,146 | n/a |
| 54767Spring Valley | $326,000 | $1,520* | 5.6% | 2.2% | -$1,155 | n/a |
| 54750Maiden Rock | $346,000 | $1,520* | 5.3% | 1.9% | -$1,317 | n/a |
| 54011Ellsworth | $349,000 | $1,520* | 5.2% | 1.9% | -$1,329 | n/a |
| 54014Hager City | $355,000 | $1,520* | 5.1% | 2.0% | -$1,332 | n/a |
| 54022River Falls | $413,000 | $1,624 | 4.7% | 1.6% | -$1,693 | +3.4% |
| 54021Prescott | $415,000 | $1,550* | 4.5% | 1.1% | -$1,853 | n/a |
| 54003Beldenville | $424,000 | $1,520* | 4.3% | 1.3% | -$1,815 | n/a |
* HUD Fair Market Rent, 2 bedroom, where Zillow publishes no rent index. Conservative.
Trends
Five years to August 2026
- Price, 12 months
- +4.4%
- Rent, 12 months
- n/a
- Rent minus price growth
- n/a
- Property tax
- 1.36%
- effective rate, ACS 2024
Show the numbers
| Month | Typical value | Rent |
|---|---|---|
| Aug 2021 | $307,314 | n/a |
| Aug 2022 | $337,621 | n/a |
| Aug 2023 | $342,716 | n/a |
| Aug 2024 | $351,830 | n/a |
| Aug 2025 | $357,202 | n/a |
| Aug 2026 | $373,054 | $1,193 |
HUD Fair Market Rent
FY2027, Minneapolis-St. Paul-Bloomington, MN-WI HUD Metro FMR Area
| Bedrooms | Studio | 1 bed | 2 bed | 3 bed | 4 bed |
|---|---|---|---|---|---|
| Fair Market Rent | $1,265 | $1,427 | $1,734 | $2,264 | $2,538 |
The 40th percentile gross rent for a standard unit, set by HUD each October and used for Section 8 payment standards. It runs below market rent; Zillow's index is shown above where it exists.
Supply
- Permits per 1,000 households
- 17.8
- 283 units, last 12 months
- National percentile
- 88th
- among US counties
Tools
Test a listing in Pierce County against today's rate.
Open the calculatorPart of the Minneapolis, MN metro.
Questions
- Is Pierce County good for rental property?
- The typical home here runs -$1,795 a month at 7.78% with 25% down. 0 of 1 ZIP codes with full Zillow data in this county are cash-flow positive; the median gross yield is 4.7%. The figures use a typical home, 7.78% with 25% down and default costs shown on each ZIP page. They describe the market, not any one property.
- What is the property tax rate in Pierce County?
- About 1.36% of value, from Census ACS median taxes paid over median home value. On a $373,000 home that is about $5,088 a year.
- What is Fair Market Rent in Pierce County?
- HUD's FY2027 Fair Market Rent here is $1,427 for a 1-bedroom, $1,734 for a 2-bedroom and $2,264 for a 3-bedroom. Typical cash flow at today's rate is -$1,795 a month.
Sources and method
- Zillow Home Value Index (ZHVI), mid tier, smoothed and seasonally adjusted
Zillow Research. Read: 2026-08.
Typical home value by ZIP, county, metro and state, and the price trend.
- Zillow Observed Rent Index (ZORI), all homes plus multifamily, smoothed
Zillow Research. Read: 2026-08.
Typical market rent by ZIP, county and metro, and the rent trend (tier A pages).
- HUD Small Area Fair Market Rents, FY2026
US Department of Housing and Urban Development. Read: FY2026.
Rent by bedroom count for every ZIP. The rent used on tier B pages, and a reference on all pages. It is the 40th percentile gross rent, so it runs below market.
- HUD Fair Market Rents by county, FY2027
US Department of Housing and Urban Development. Read: FY2027.
County rent by bedroom count on county pages.
- American Community Survey 5-year estimates, 2020 to 2024 (B25103 median real estate taxes paid, B25077 median home value, B11001 households)
US Census Bureau. Read: 2020 to 2024.
Effective property tax rate (median taxes paid divided by median value) by ZIP code tabulation area, county and state; households for the permits ratio.
- Freddie Mac Primary Mortgage Market Survey, 30-year fixed (FRED series MORTGAGE30US)
Freddie Mac via the Federal Reserve Bank of St. Louis. Read: 2026-09-24.
The weekly 30-year rate. The site adds a disclosed investor premium to it for the loan payment.
- Building Permits Survey, county monthly files
US Census Bureau. Read: 2025-09 to 2026-08.
New housing units permitted in the last 12 months per 1,000 households, a supply-pressure signal.
Data: Zillow Research (ZHVI, ZORI), HUD, US Census Bureau, Freddie Mac. Every formula is on the methodology page.
Estimates from public data for a typical property. Not investment, tax or legal advice. Your property, financing and costs will differ.