Rental numbers for Potter County, TX
The typical home here runs -$466 a month at 7.78% with 25% down, breaking even at about 0.7%. 0 of 4 ZIP codes with full Zillow data in this county are cash-flow positive; the median gross yield is 8.9%.
- Gross yield
- 8.6%
- typical home, Zillow
- Median ZIP yield
- 8.9%
- 4 ZIPs with full data
- Cash flow
- -$466/mo
- at 7.78%, 25% down
- Typical price
- $152,000
- Zillow ZHVI, Aug 2026
- Typical rent
- $1,087/mo
- Zillow ZORI, Aug 2026
ZIP codes in Potter County
8 with published figures
| 79101Amarillo | $113,000 | $1,050* | 11.1% | 4.2% | -$216 | n/a |
| 79107Amarillo | $114,000 | $1,046 | 11.0% | 4.1% | -$225 | +6.2% |
| 79104Amarillo | $115,000 | $1,050* | 10.9% | 4.2% | -$215 | n/a |
| 79102Amarillo | $159,000 | $1,300 | 9.8% | 3.9% | -$342 | n/a |
| 79103Amarillo | $158,000 | $1,190* | 9.0% | 3.2% | -$426 | n/a |
| 79106Amarillo | $170,000 | $1,135 | 8.0% | 2.5% | -$566 | +3.6% |
| 79108Amarillo | $207,000 | $1,160* | 6.7% | 2.0% | -$776 | n/a |
| 79124Amarillo | $384,000 | $2,100 | 6.6% | 2.3% | -$1,334 | n/a |
* HUD Fair Market Rent, 2 bedroom, where Zillow publishes no rent index. Conservative.
Trends
Five years to August 2026
- Price, 12 months
- +4.2%
- Rent, 12 months
- +5.7%
- Rent minus price growth
- +1.6 pts
- Property tax
- 1.46%
- effective rate, ACS 2024
Show the numbers
| Month | Typical value | Rent |
|---|---|---|
| Aug 2021 | $121,276 | $845 |
| Aug 2022 | $136,843 | $947 |
| Aug 2023 | $141,605 | $963 |
| Aug 2024 | $145,944 | $1,013 |
| Aug 2025 | $145,851 | $1,028 |
| Aug 2026 | $151,937 | $1,087 |
HUD Fair Market Rent
FY2027, Amarillo, TX HUD Metro FMR Area
| Bedrooms | Studio | 1 bed | 2 bed | 3 bed | 4 bed |
|---|---|---|---|---|---|
| Fair Market Rent | $797 | $904 | $1,107 | $1,512 | $1,678 |
The 40th percentile gross rent for a standard unit, set by HUD each October and used for Section 8 payment standards. It runs below market rent; Zillow's index is shown above where it exists.
Supply
- Permits per 1,000 households
- 28.8
- 1,228 units, last 12 months
- National percentile
- 96th
- among US counties
Tools
Test a listing in Potter County against today's rate.
Open the calculatorPart of the Amarillo, TX metro.
Questions
- Is Potter County good for rental property?
- The typical home here runs -$466 a month at 7.78% with 25% down, breaking even at about 0.7%. 0 of 4 ZIP codes with full Zillow data in this county are cash-flow positive; the median gross yield is 8.9%. The figures use a typical home, 7.78% with 25% down and default costs shown on each ZIP page. They describe the market, not any one property.
- What is the property tax rate in Potter County?
- About 1.46% of value, from Census ACS median taxes paid over median home value. On a $152,000 home that is about $2,212 a year.
- What is Fair Market Rent in Potter County?
- HUD's FY2027 Fair Market Rent here is $904 for a 1-bedroom, $1,107 for a 2-bedroom and $1,512 for a 3-bedroom. Typical cash flow at today's rate is -$466 a month.
Sources and method
- Zillow Home Value Index (ZHVI), mid tier, smoothed and seasonally adjusted
Zillow Research. Read: 2026-08.
Typical home value by ZIP, county, metro and state, and the price trend.
- Zillow Observed Rent Index (ZORI), all homes plus multifamily, smoothed
Zillow Research. Read: 2026-08.
Typical market rent by ZIP, county and metro, and the rent trend (tier A pages).
- HUD Small Area Fair Market Rents, FY2026
US Department of Housing and Urban Development. Read: FY2026.
Rent by bedroom count for every ZIP. The rent used on tier B pages, and a reference on all pages. It is the 40th percentile gross rent, so it runs below market.
- HUD Fair Market Rents by county, FY2027
US Department of Housing and Urban Development. Read: FY2027.
County rent by bedroom count on county pages.
- American Community Survey 5-year estimates, 2020 to 2024 (B25103 median real estate taxes paid, B25077 median home value, B11001 households)
US Census Bureau. Read: 2020 to 2024.
Effective property tax rate (median taxes paid divided by median value) by ZIP code tabulation area, county and state; households for the permits ratio.
- Freddie Mac Primary Mortgage Market Survey, 30-year fixed (FRED series MORTGAGE30US)
Freddie Mac via the Federal Reserve Bank of St. Louis. Read: 2026-09-24.
The weekly 30-year rate. The site adds a disclosed investor premium to it for the loan payment.
- Building Permits Survey, county monthly files
US Census Bureau. Read: 2025-09 to 2026-08.
New housing units permitted in the last 12 months per 1,000 households, a supply-pressure signal.
Data: Zillow Research (ZHVI, ZORI), HUD, US Census Bureau, Freddie Mac. Every formula is on the methodology page.
Estimates from public data for a typical property. Not investment, tax or legal advice. Your property, financing and costs will differ.