Rental numbers for Rankin County, MS
The typical home here runs -$535 a month at 7.78% with 25% down, breaking even at about 3.6%. 0 of 4 ZIP codes with full Zillow data in this county are cash-flow positive; the median gross yield is 7.4%.
- Gross yield
- 7.5%
- typical home, Zillow
- Median ZIP yield
- 7.4%
- 4 ZIPs with full data
- Cash flow
- -$535/mo
- at 7.78%, 25% down
- Typical price
- $270,000
- Zillow ZHVI, Aug 2026
- Typical rent
- $1,698/mo
- Zillow ZORI, Aug 2026
ZIP codes in Rankin County
7 with published figures
| 39208Pearl | $217,000 | $1,553 | 8.6% | 4.7% | -$317 | +4.2% |
| 39047Brandon | $295,000 | $1,891 | 7.7% | 4.3% | -$534 | +3.4% |
| 39218Richland | $224,000 | $1,340* | 7.2% | 3.5% | -$552 | n/a |
| 39042Brandon | $289,000 | $1,712 | 7.1% | 3.8% | -$651 | +2.6% |
| 39073Florence | $253,000 | $1,140* | 5.4% | 2.2% | -$893 | n/a |
| 39232Flowood | $343,000 | $1,549 | 5.4% | 2.4% | -$1,173 | +3.9% |
| 39145Pelahatchie | $232,000 | $1,030* | 5.3% | 2.1% | -$843 | n/a |
* HUD Fair Market Rent, 2 bedroom, where Zillow publishes no rent index. Conservative.
Trends
Five years to August 2026
- Price, 12 months
- +3.3%
- Rent, 12 months
- +3.2%
- Rent minus price growth
- -0.1 pts
- Property tax
- 0.60%
- effective rate, ACS 2024
Show the numbers
| Month | Typical value | Rent |
|---|---|---|
| Aug 2021 | $217,547 | $1,352 |
| Aug 2022 | $244,282 | $1,485 |
| Aug 2023 | $259,384 | $1,519 |
| Aug 2024 | $257,050 | $1,604 |
| Aug 2025 | $261,424 | $1,646 |
| Aug 2026 | $270,057 | $1,698 |
HUD Fair Market Rent
FY2027, Jackson, MS HUD Metro FMR Area
| Bedrooms | Studio | 1 bed | 2 bed | 3 bed | 4 bed |
|---|---|---|---|---|---|
| Fair Market Rent | $1,099 | $1,105 | $1,289 | $1,536 | $1,694 |
The 40th percentile gross rent for a standard unit, set by HUD each October and used for Section 8 payment standards. It runs below market rent; Zillow's index is shown above where it exists.
Supply
- Permits per 1,000 households
- 12.9
- 777 units, last 12 months
- National percentile
- 79th
- among US counties
Tools
Test a listing in Rankin County against today's rate.
Open the calculatorPart of the Jackson, MS metro.
Questions
- Is Rankin County good for rental property?
- The typical home here runs -$535 a month at 7.78% with 25% down, breaking even at about 3.6%. 0 of 4 ZIP codes with full Zillow data in this county are cash-flow positive; the median gross yield is 7.4%. The figures use a typical home, 7.78% with 25% down and default costs shown on each ZIP page. They describe the market, not any one property.
- What is the property tax rate in Rankin County?
- About 0.60% of value, from Census ACS median taxes paid over median home value. On a $270,000 home that is about $1,626 a year.
- What is Fair Market Rent in Rankin County?
- HUD's FY2027 Fair Market Rent here is $1,105 for a 1-bedroom, $1,289 for a 2-bedroom and $1,536 for a 3-bedroom. Typical cash flow at today's rate is -$535 a month.
Sources and method
- Zillow Home Value Index (ZHVI), mid tier, smoothed and seasonally adjusted
Zillow Research. Read: 2026-08.
Typical home value by ZIP, county, metro and state, and the price trend.
- Zillow Observed Rent Index (ZORI), all homes plus multifamily, smoothed
Zillow Research. Read: 2026-08.
Typical market rent by ZIP, county and metro, and the rent trend (tier A pages).
- HUD Small Area Fair Market Rents, FY2026
US Department of Housing and Urban Development. Read: FY2026.
Rent by bedroom count for every ZIP. The rent used on tier B pages, and a reference on all pages. It is the 40th percentile gross rent, so it runs below market.
- HUD Fair Market Rents by county, FY2027
US Department of Housing and Urban Development. Read: FY2027.
County rent by bedroom count on county pages.
- American Community Survey 5-year estimates, 2020 to 2024 (B25103 median real estate taxes paid, B25077 median home value, B11001 households)
US Census Bureau. Read: 2020 to 2024.
Effective property tax rate (median taxes paid divided by median value) by ZIP code tabulation area, county and state; households for the permits ratio.
- Freddie Mac Primary Mortgage Market Survey, 30-year fixed (FRED series MORTGAGE30US)
Freddie Mac via the Federal Reserve Bank of St. Louis. Read: 2026-09-24.
The weekly 30-year rate. The site adds a disclosed investor premium to it for the loan payment.
- Building Permits Survey, county monthly files
US Census Bureau. Read: 2025-09 to 2026-08.
New housing units permitted in the last 12 months per 1,000 households, a supply-pressure signal.
Data: Zillow Research (ZHVI, ZORI), HUD, US Census Bureau, Freddie Mac. Every formula is on the methodology page.
Estimates from public data for a typical property. Not investment, tax or legal advice. Your property, financing and costs will differ.