Rental numbers for Santa Rosa County, FL
The typical home here runs -$930 a month at 7.78% with 25% down, breaking even at about 1.9%. 0 of 6 ZIP codes with full Zillow data in this county are cash-flow positive; the median gross yield is 6.6%.
- Gross yield
- 6.7%
- typical home, Zillow
- Median ZIP yield
- 6.6%
- 6 ZIPs with full data
- Cash flow
- -$930/mo
- at 7.78%, 25% down
- Typical price
- $351,000
- Zillow ZHVI, Aug 2026
- Typical rent
- $1,943/mo
- Zillow ZORI, Aug 2026
ZIP codes in Santa Rosa County
7 with published figures
| 32583Milton | $291,000 | $1,941 | 8.0% | 4.3% | -$524 | +4.9% |
| 32571Pace | $328,000 | $1,967 | 7.2% | 3.7% | -$765 | +3.5% |
| 32570Milton | $278,000 | $1,652 | 7.1% | 3.5% | -$690 | +3.6% |
| 32565Jay | $281,000 | $1,450* | 6.2% | 2.6% | -$895 | n/a |
| 32566Navarre | $417,000 | $2,085 | 6.0% | 2.8% | -$1,263 | +2.8% |
| 32563Gulf Breeze | $403,000 | $1,920 | 5.7% | 2.5% | -$1,332 | +2.7% |
| 32561Gulf Breeze | $684,000 | $2,604 | 4.6% | 2.0% | -$2,537 | n/a |
* HUD Fair Market Rent, 2 bedroom, where Zillow publishes no rent index. Conservative.
Trends
Five years to August 2026
- Price, 12 months
- +1.3%
- Rent, 12 months
- +2.6%
- Rent minus price growth
- +1.3 pts
- Property tax
- 0.57%
- effective rate, ACS 2024
Show the numbers
| Month | Typical value | Rent |
|---|---|---|
| Aug 2021 | $296,674 | $1,610 |
| Aug 2022 | $352,502 | $1,808 |
| Aug 2023 | $352,231 | $1,848 |
| Aug 2024 | $354,824 | $1,867 |
| Aug 2025 | $346,355 | $1,894 |
| Aug 2026 | $350,816 | $1,943 |
HUD Fair Market Rent
FY2027, Pensacola-Ferry Pass-Brent, FL MSA
| Bedrooms | Studio | 1 bed | 2 bed | 3 bed | 4 bed |
|---|---|---|---|---|---|
| Fair Market Rent | $1,154 | $1,359 | $1,548 | $2,034 | $2,435 |
The 40th percentile gross rent for a standard unit, set by HUD each October and used for Section 8 payment standards. It runs below market rent; Zillow's index is shown above where it exists.
Supply
- Permits per 1,000 households
- 29.1
- 2,111 units, last 12 months
- National percentile
- 96th
- among US counties
Tools
Test a listing in Santa Rosa County against today's rate.
Open the calculatorPart of the Pensacola, FL metro.
Questions
- Is Santa Rosa County good for rental property?
- The typical home here runs -$930 a month at 7.78% with 25% down, breaking even at about 1.9%. 0 of 6 ZIP codes with full Zillow data in this county are cash-flow positive; the median gross yield is 6.6%. The figures use a typical home, 7.78% with 25% down and default costs shown on each ZIP page. They describe the market, not any one property.
- What is the property tax rate in Santa Rosa County?
- About 0.57% of value, from Census ACS median taxes paid over median home value. On a $351,000 home that is about $2,010 a year.
- What is Fair Market Rent in Santa Rosa County?
- HUD's FY2027 Fair Market Rent here is $1,359 for a 1-bedroom, $1,548 for a 2-bedroom and $2,034 for a 3-bedroom. Typical cash flow at today's rate is -$930 a month.
Sources and method
- Zillow Home Value Index (ZHVI), mid tier, smoothed and seasonally adjusted
Zillow Research. Read: 2026-08.
Typical home value by ZIP, county, metro and state, and the price trend.
- Zillow Observed Rent Index (ZORI), all homes plus multifamily, smoothed
Zillow Research. Read: 2026-08.
Typical market rent by ZIP, county and metro, and the rent trend (tier A pages).
- HUD Small Area Fair Market Rents, FY2026
US Department of Housing and Urban Development. Read: FY2026.
Rent by bedroom count for every ZIP. The rent used on tier B pages, and a reference on all pages. It is the 40th percentile gross rent, so it runs below market.
- HUD Fair Market Rents by county, FY2027
US Department of Housing and Urban Development. Read: FY2027.
County rent by bedroom count on county pages.
- American Community Survey 5-year estimates, 2020 to 2024 (B25103 median real estate taxes paid, B25077 median home value, B11001 households)
US Census Bureau. Read: 2020 to 2024.
Effective property tax rate (median taxes paid divided by median value) by ZIP code tabulation area, county and state; households for the permits ratio.
- Freddie Mac Primary Mortgage Market Survey, 30-year fixed (FRED series MORTGAGE30US)
Freddie Mac via the Federal Reserve Bank of St. Louis. Read: 2026-09-24.
The weekly 30-year rate. The site adds a disclosed investor premium to it for the loan payment.
- Building Permits Survey, county monthly files
US Census Bureau. Read: 2025-09 to 2026-08.
New housing units permitted in the last 12 months per 1,000 households, a supply-pressure signal.
Data: Zillow Research (ZHVI, ZORI), HUD, US Census Bureau, Freddie Mac. Every formula is on the methodology page.
Estimates from public data for a typical property. Not investment, tax or legal advice. Your property, financing and costs will differ.