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RE Intelligence

Rental numbers for Imperial County, CA

The typical home here runs -$1,261 a month at 7.78% with 25% down, breaking even at about 0.0%. 0 of 2 ZIP codes with full Zillow data in this county are cash-flow positive; the median gross yield is 5.1%.

Gross yield
5.5%
typical home, Zillow
Median ZIP yield
5.1%
2 ZIPs with full data
Cash flow
-$1,261/mo
at 7.78%, 25% down
Typical price
$383,000
Zillow ZHVI, Aug 2026
Typical rent
$1,754/mo
Zillow ZORI, Aug 2026

ZIP codes in Imperial County

8 with published figures

92233Calipatria$268,000$1,240*5.5%2.2%-$955n/a
92251Imperial$442,000$1,9755.4%2.3%-$1,537n/a
92227Brawley$362,000$1,4834.9%2.1%-$1,313n/a
92004Borrego Springs$370,000$1,460*4.7%1.9%-$1,410n/a
92231Calexico$394,000$1,480*4.5%1.6%-$1,606n/a
92250Holtville$358,000$1,240*4.2%1.5%-$1,473n/a
92243El Centro$393,000$1,350*4.1%1.3%-$1,690n/a
92249Heber$419,000$1,440*4.1%1.3%-$1,791n/a

* HUD Fair Market Rent, 2 bedroom, where Zillow publishes no rent index. Conservative.

Trends

Five years to August 2026

Price, 12 months
+5.3%
Rent, 12 months
+7.8%
Rent minus price growth
+2.6 pts
Property tax
0.77%
effective rate, ACS 2024
Typical value (Zillow ZHVI) Rent (Zillow ZORI)Indexed to 100 at Aug 2021
9010011012013014020222023202420252026
Show the numbers
MonthTypical valueRent
Aug 2021$288,860n/a
Aug 2022$315,642n/a
Aug 2023$322,849$1,425
Aug 2024$343,804$1,529
Aug 2025$363,742$1,627
Aug 2026$382,827$1,754

HUD Fair Market Rent

FY2027, El Centro, CA MSA

BedroomsStudio1 bed2 bed3 bed4 bed
Fair Market Rent$938$1,030$1,347$1,819$2,251

The 40th percentile gross rent for a standard unit, set by HUD each October and used for Section 8 payment standards. It runs below market rent; Zillow's index is shown above where it exists.

Supply

Permits per 1,000 households
4.7
233 units, last 12 months
National percentile
47th
among US counties

Tools

Test a listing in Imperial County against today's rate.

Open the calculator

Part of the El Centro, CA metro.

Questions

Is Imperial County good for rental property?
The typical home here runs -$1,261 a month at 7.78% with 25% down, breaking even at about 0.0%. 0 of 2 ZIP codes with full Zillow data in this county are cash-flow positive; the median gross yield is 5.1%. The figures use a typical home, 7.78% with 25% down and default costs shown on each ZIP page. They describe the market, not any one property.
What is the property tax rate in Imperial County?
About 0.77% of value, from Census ACS median taxes paid over median home value. On a $383,000 home that is about $2,959 a year.
What is Fair Market Rent in Imperial County?
HUD's FY2027 Fair Market Rent here is $1,030 for a 1-bedroom, $1,347 for a 2-bedroom and $1,819 for a 3-bedroom. Typical cash flow at today's rate is -$1,261 a month.

Sources and method

Data: Zillow Research (ZHVI, ZORI), HUD, US Census Bureau, Freddie Mac. Every formula is on the methodology page.

Estimates from public data for a typical property. Not investment, tax or legal advice. Your property, financing and costs will differ.