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RE Intelligence

Rental numbers for ZIP 28778 (Swannanoa, NC)

Negative cash flow at today's 7.78% investor rate with 25% down; the typical home breaks even at about 1.8%.

Gross yield
6.2%
rent x 12 / price
Est. cap rate
3.2%
NOI / price
Cash flow
-$968/mo
at 7.78%, 25% down
Typical price
$360,000
Zillow ZHVI, Aug 2026
Typical rent
$1,855/mo
Zillow ZORI, Aug 2026

The pro forma

Typical home, default assumptions

Income and expenses, per year
OperatorLineAmountSource
Gross rent$22,260
Vacancy$1,113
Management$1,692
Property tax$1,979
Insurance$2,222
Maintenance$3,599
Net operating income$11,655
Loan payments$23,272
Cash flow-$11,617
Purchase and loan
OperatorLineAmountSource
Typical price$359,891
Down payment (25%)$89,973
Loan$269,918
Rate7.78%
Monthly payment$1,939
Cash in$100,769
Cash-on-cash return-11.5%
DSCR0.50
Break-even rate1.80%
Down payment25%
A common minimum for investment-property and DSCR loans.
Interest rate7.78%
Freddie Mac 30-year 7.03% (week of 2026-09-24) + 0.75 point investor premium.
Loan term30 years
Fixed, fully amortising.
Closing costs3% of price
Added to cash invested.
Insurance$2,222 a year
NAIC 2023 average homeowners (HO-3) premium for North Carolina, $1,852, x 1.2 for a landlord policy.
Maintenance1% of price a year
The 1% rule of thumb; older homes run higher.
Vacancy5% of rent
About 18 days empty a year.
Management8% of collected rent
A typical full-service fee; zero if you self-manage.

Trends

Five years to August 2026

Price, 12 months
-4.8%
Rent, 12 months
n/a
rent series under a year old
Rent minus price growth
n/a
positive means yields are improving
Typical value (Zillow ZHVI) Rent (Zillow ZORI)Indexed to 100 at Aug 2021
10011012013020222023202420252026
Show the numbers
MonthTypical valueRent
Aug 2021$307,133n/a
Aug 2022$356,134n/a
Aug 2023$369,246n/a
Aug 2024$390,097n/a
Aug 2025$377,950n/a
Aug 2026$359,891$1,855

Rent references

Two sources, never blended

SourceStudio1 bed2 bed3 bed4 bed
HUD Small Area FMR, FY2026$1,170$1,230$1,370$1,760$2,320
Zillow observed rent, Aug 2026$1,855 typical, all home types

HUD's Fair Market Rent is the 40th percentile gross rent (rent plus utilities) for a standard unit, and it is what Section 8 vouchers pay against. Zillow's index tracks asking rents on listed homes. The two measure different things, so they are shown side by side and never averaged. HUD area: Asheville, NC MSA.

Property tax

Effective rate
0.55%
ZIP area, ACS
At the typical price
$1,979/yr

Median real estate taxes paid divided by median home value, Census ACS 2020 to 2024. Buncombe County: 0.57%. Actual bills depend on the assessment, exemptions and any non-homestead rate.

Supply

Permits per 1,000 households
32.3
Buncombe County, last 12 months
National percentile
97th
among US counties

3,290 new housing units permitted in 2025-09 to 2026-08, Census Building Permits Survey. A high figure means more new supply competing for tenants.

Nearby ZIP codes

ZIPDistanceTypical priceRentGross yieldCash flow /mo
28805Asheville4.6 mi$442,000$1,6684.5%-$1,691
28730Fairview6.1 mi$519,000$3,0557.1%-$977
28711Black Mountain7.2 mi$465,000$1,7754.6%-$1,771
28803Asheville9.1 mi$438,000$1,6374.5%-$1,682
28801Asheville9.1 mi$551,000$1,7083.7%-$2,460
28804Asheville9.2 mi$584,000$1,6523.4%-$2,675
28762Old Fort9.4 mi$257,000$1,430*6.7%-$647
28709Barnardsville9.7 mi$350,000$1,840*6.3%-$905

* HUD Fair Market Rent, 2 bedroom (no Zillow rent index for that ZIP).

Every ZIP in Buncombe CountyAsheville, NC metroNorth Carolina

Run the numbers on a real listing

The calculator opens with this ZIP's figures. Swap in a listing's price and rent, your rate and your costs.

Open the calculator for 28778

Questions

Is 28778 good for rental property?
On the typical home here, priced at $360,000 and renting for $1,855 a month (Zillow ZORI, Aug 2026), the gross yield is 6.2% and the estimated cap rate is 3.2%. At a 7.78% investor rate with 25% down, estimated cash flow is -$968 a month. The median gross yield across the 8,418 ZIP codes with full Zillow data is 5.6%. These are figures for a typical property, not a judgement on any particular one.
What is the typical rent in 28778?
Zillow's observed rent index for 28778 was $1,855 a month in August 2026, across all home types. HUD's FY2026 Small Area Fair Market Rent for a 2-bedroom here is $1,370, the 40th percentile of gross rents and the basis for Section 8 payment standards.
What is the property tax rate in 28778?
The effective property tax rate is about 0.55% of value (median taxes paid divided by median home value, Census ACS 2020 to 2024). On the typical $360,000 home that is about $1,979 a year. Your bill depends on the assessment and local exemptions.
What interest rate makes a rental in 28778 break even?
About 1.80%. Below that rate, the typical home here cash-flows with 25% down and the default costs; above it, it does not. Today's investor rate used here is 7.78%.
How fast are prices and rents changing in 28778?
Over the 12 months to August 2026, the typical home value changed -4.8%.

Sources and method

Data: Zillow Research (ZHVI, ZORI), HUD, US Census Bureau, Freddie Mac. Every formula is on the methodology page.

Estimates from public data for a typical property. Not investment, tax or legal advice. Your property, financing and costs will differ.