Rental numbers for the Florence, SC metro
The typical home here runs -$176 a month at 7.78% with 25% down, breaking even at about 6.0%. 0 of 5 ZIP codes with full Zillow data in this metro are cash-flow positive; the median gross yield is 7.8%.
- Gross yield
- 9.0%
- typical home, Zillow
- Median ZIP yield
- 7.8%
- 5 ZIPs with full data
- Cash flow
- -$176/mo
- at 7.78%, 25% down
- Typical price
- $194,000
- Zillow ZHVI, Aug 2026
- Typical rent
- $1,462/mo
- Zillow ZORI, Aug 2026
ZIP codes in the metro
17 with published figures
| 29593Society Hill | $116,000 | $1,110* | 11.5% | 6.8% | +$34 | n/a |
| 29114Olanta | $124,000 | $1,030* | 10.0% | 5.7% | -$84 | n/a |
| 29532Darlington | $155,000 | $1,275 | 9.9% | 5.9% | -$79 | n/a |
| 29560Lake City | $130,000 | $960* | 8.9% | 4.7% | -$195 | n/a |
| 29555Johnsonville | $150,000 | $1,080* | 8.6% | 4.8% | -$203 | n/a |
| 29069Lamar | $150,000 | $1,030* | 8.2% | 4.4% | -$259 | n/a |
| 29506Florence | $152,000 | $1,036 | 8.2% | 4.3% | -$272 | n/a |
| 29540Darlington | $153,000 | $1,040* | 8.2% | 4.1% | -$298 | n/a |
| 29591Scranton | $141,000 | $960* | 8.2% | 3.9% | -$298 | n/a |
| 29501Florence | $242,000 | $1,573 | 7.8% | 4.5% | -$390 | +2.8% |
| 29550Hartsville | $186,000 | $1,201 | 7.7% | 4.2% | -$347 | n/a |
| 29505Florence | $236,000 | $1,469 | 7.5% | 4.2% | -$438 | +1.1% |
| 29583Pamplico | $155,000 | $960* | 7.4% | 3.6% | -$364 | n/a |
| 29161Timmonsville | $184,000 | $1,100* | 7.2% | 3.7% | -$424 | n/a |
| 29530Coward | $161,000 | $960* | 7.2% | 3.3% | -$422 | n/a |
| 29541Effingham | $216,000 | $1,230* | 6.8% | 3.5% | -$528 | n/a |
| 29101Mc Bee | $169,000 | $950* | 6.8% | 3.3% | -$448 | n/a |
* HUD Fair Market Rent, 2 bedroom, where Zillow publishes no rent index. Conservative.
Trends
Five years to August 2026
- Price, 12 months
- +6.0%
- Rent, 12 months
- +1.7%
- Rent minus price growth
- -4.3 pts
- Property tax
- 0.43%
- effective rate, ACS 2024
Show the numbers
| Month | Typical value | Rent |
|---|---|---|
| Aug 2021 | $155,165 | $1,132 |
| Aug 2022 | $175,558 | $1,248 |
| Aug 2023 | $177,896 | $1,317 |
| Aug 2024 | $183,235 | $1,388 |
| Aug 2025 | $183,313 | $1,437 |
| Aug 2026 | $194,285 | $1,462 |
Counties
- Darlington County, SC8.8% median yield
- Chesterfield County, SCn/a median yield
- Florence County, SC7.8% median yield
Tools
Test a listing in the Florence, SC area against today's rate.
Open the calculatorQuestions
- Is the Florence, SC metro good for rental property?
- The typical home here runs -$176 a month at 7.78% with 25% down, breaking even at about 6.0%. 0 of 5 ZIP codes with full Zillow data in this metro are cash-flow positive; the median gross yield is 7.8%. Figures assume a typical home, 7.78% with 25% down and the default costs on the methodology page.
- Which ZIP codes in the Florence, SC metro have the highest rental yield?
- 29532 (Darlington) at 9.9%, 29506 (Florence) at 8.2%, 29501 (Florence) at 7.8%, on Zillow value and rent. The full table above sorts by any column.
Sources and method
- Zillow Home Value Index (ZHVI), mid tier, smoothed and seasonally adjusted
Zillow Research. Read: 2026-08.
Typical home value by ZIP, county, metro and state, and the price trend.
- Zillow Observed Rent Index (ZORI), all homes plus multifamily, smoothed
Zillow Research. Read: 2026-08.
Typical market rent by ZIP, county and metro, and the rent trend (tier A pages).
- HUD Small Area Fair Market Rents, FY2026
US Department of Housing and Urban Development. Read: FY2026.
Rent by bedroom count for every ZIP. The rent used on tier B pages, and a reference on all pages. It is the 40th percentile gross rent, so it runs below market.
- American Community Survey 5-year estimates, 2020 to 2024 (B25103 median real estate taxes paid, B25077 median home value, B11001 households)
US Census Bureau. Read: 2020 to 2024.
Effective property tax rate (median taxes paid divided by median value) by ZIP code tabulation area, county and state; households for the permits ratio.
- Freddie Mac Primary Mortgage Market Survey, 30-year fixed (FRED series MORTGAGE30US)
Freddie Mac via the Federal Reserve Bank of St. Louis. Read: 2026-09-24.
The weekly 30-year rate. The site adds a disclosed investor premium to it for the loan payment.
Data: Zillow Research (ZHVI, ZORI), HUD, US Census Bureau, Freddie Mac. Every formula is on the methodology page.
Estimates from public data for a typical property. Not investment, tax or legal advice. Your property, financing and costs will differ.